Levantine movies bet on the queer Rom-Com with a dramatic launch “A Good Indian Boy” – a gift of confidence in a period when Rom-Coms sometimes relegated to a streaming platform.
Movie star “Deadpool” actor Karan Soni is an Indian man who brings his white hole artist boyfriend (showed by Tony and Grammy Award winner Jonathan Groff) to his traditional family. When the film relies on the film when the Levant Film CEO Benjamin Hung first learned the script of Madhuri Shekar, he admitted that the story “less to pop up” and that there is extra content about the technology that travels through culture.
“Ideally, we are looking for tasks that are very exciting and provide hope for individuals.” choose About the appeal that is enough to make a movie.
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Levantine is an independent manufacturing and financing company in New York, behind awards like “Hidden Figures” and “No Nota’s Beast”, as well as crowds like “Mental Blind” and “Jerrist and Marge Go Goy”, Justin Baldoni’s Wayfarer’s Wayfarer’s Wayfarer in Movie con Movie conce the Fimance the Finance. “But we've been making them with them or making them with them,” Hong explained.
“A Good Indian Boy” debuted on Friday in a nationwide restrictive release. Regardless of opening throughout the spring weekend, seeing major studios like Warner Bros. Bank. with the “Minecraft Film” and Art House’s outstanding Neon’s “Hell of Summer Time”, hoping to capitalize on the “Stranger Problem” craze, Hung can guarantee that word-of-mouth “Stranger Problem” will help “Stranger Problem”.
In the film's debut, Hong mentioned why the drama was promoted, the company's working relationship with Wayfarer Studios and the purpose of the studio increasing its annual film output.
When did you first get into the entire script and see the potential for film adaptation?
Charlie McSpadden [VP of development at Levantine] It's been here during the whole chaos around 2020. We are actually in fascinating stories and characters that have a great sense of social consciousness or represent underrepresented stories in society. It checks all containers.
We work with writer Madhuri Shekar, who developed the process over a two to three-year course. Once halfway through pre-production, Wayfarer Studios, who was a good companion, came here and funded half of the films to mitigate many of the monetary threats. But, it’s actually the Levant-driving ships, and we’ve been making them with them or making them with them.
Will Levantine work with Wayfarer Studios again?
It's right now, we say nothing good. In the best case scenario, we might want to be with them again.
How does “A Good Indian Boy” match the modeling spirit of the Levant and the mission you wish to continue?
As we move forward, I hope Levantine not only scales but also grows [beyond] The genre we execute in history. The spirit of the company is a high-quality high-quality story with engaging characters. interval. In the upcoming Slate, we have several completely different genres: an action-adventure movie; a sci-fi thriller TV show that will be on the market soon; and a vampire comedian e-book TV show, some of which meet “Emily” in Paris. We then obtained the directorial debut of Maude Apatow by Leslie Mann, Cooper Hoffman and Andrew Barth Feldman.
ROM-COM is one thing that Levantine may not have performed so far, but it is certainly one that has a compelling role. You will start seeing something similar from us. Traditionally, we've had a 12-month film, but, ideally, I'd like to go to some or 4 movies.
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Relying on the success of “A Good Indian Boy”, is your long-term goal to spend money on the story of extra queer leadership?
In the sense of our movie slate, it's all about scope. We are trying to do one thing for everyone. There should be some extra four quarters in business, and there should be extra queer stories. Essentially, this may not be the quota we reach each year. It would be very natural. This is usually one of the best stories.
Streaming provides a compelling dimension to the dialog, as the studio does not publish many rom-coms in the theater. What elements give you the potential of “A Good Indian Boy” coming out?
The south approaches our many companions. Some of these locations would knock it out, but they released 20 different films without properly devoting theatre.
In this clear adventure, we took the self-distribution route, working with Blueport Leisure and said, “What do you realize? We’re going to bet on our own.” From an advertising and marketing perspective, we were able to master other contacts with all the friends and peers in the business and actually lag behind.
If you watch this movie with one person or even 5, then you won't get the same feeling as if you were surrounded by a large number of individuals in the theater, so they are laughing and crying.
What are the demonstrations for advertising and marketing? In particular, what is the main challenge to understand that different queer ro-coms like “Bros” don't have a very effective role in the on-site workplace?
We have been trying to focus on the South Asian market and young [demos]. We imagine that extra conservative technology is expected to stand out from word of mouth. Obviously, the LGBTQ+ community is necessary and is Broadway audience through Jonathan Groff.
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Then there is Zarna Garg, a burgeoning guy who pops up on CBS. She performed many stand-up specials and resonated with the elderly Caucasian ladies. This is actually amazing because we have already participated in the Peppaisl Tour, especially the Global Palm Springs Film Pageant.
Still, we think it might be a fourth-quarter movie. Due to the weird rom-com advertising and marketing, getting us in the theater is a difficult factor. But saying, “Hey, it’s really like ‘knowing mother and father’” helps. Playability may be too great. The important measure of our advertising and marketing campaigns is to focus on the best theaters for our main audiences.
What are the technologies to maintain momentum since the final premiere of SXSW for 12 months?
After SXSW, we started evaluating the relationship we hoped to have with the movie. We have worked with different partnerships for several months to determine it. This is a collective effort imagined in the movie.
We used excellent pageant techniques and hit other areas such as Newfest and The London movie pageant. The neat factor to do on a beauty pageant is the goal of oversaturation of the market. We started doing some of these evaluations in it and did a lot of publicity, but we’ve been trying to keep that running. Director Roshan Sethi and all the expertise is incredible. They've been doing it no matter they're going to sell it.
With the current world situation and attacking queer and trans rights, do you think Queer Storyteled's long term is “a good Indian boy” and “wedding ceremony banquet” and other optimistic rom-coms?
Once we have learned the script, one of the many interesting questions is that the main goal is the main goal that pops up, and the extra goal is to gather someone and introduce it to your loved ones and a completely different culture. Ideally, we are looking for tasks that are very exciting and provide hope for individuals. 89% of our focus is that this “exciting positivity” beat, but we are not left out when we want to do another thing.
Levantine has had films like “Hidden Characters” that have been nominated for Oscars but have also achieved live workplace success. Moving forward, is Levantine trying to tilt extra in commercially viable tasks or reward movies? Or each mixture?
“Hidden Numbers” is the correct type of storm, checking all containers. However, I believe that by expanding and owning a portfolio, you may mix a variety of products, so you just have extra commercial movies that can be less profitable for many reward movies.
If we hit the “hidden character” again, that’s excellent! But we also have different tasks when we make a movie that we really want to make isn’t that commercially viable or economically profitable.
This interview has been edited and condensed.
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